Wednesday, August 6, 2008

Afternoon delight at Starbs

Speaking of tanking economy (see below), Starbucks is trying to take itself off life support by offering a new promotion to help save company loyalists a few bucks.

The "Treat Receipt" program allows Starbucks customers to bring in their receipt from a purchase earlier in the day to receive any grande iced drink for $2 (beginning at 2 p.m.). The deal is good til Sept. 2

This is excellent news for people who are addicted to Starbucks enough to regularly purchase its overpriced drinks twice a day, but for the rest of us... Is this really going to push you to spend $4 on a small--sorry, "tall"--coffee at 8 a.m. just to get the reduced price Mocha Choca Latta Ya Ya in the afternoon? Mm, probably not. You'd essentially be paying $6 to get the latter.

Still, the company says it is responding to customer requests for nationwide promotions, and Starbucks fiends who can overlook the backward logic in this program will be happy to know that their morning receipt could save them $2.15 off a Mint Chocolaty Chip Frappuccino. Okay, well that one kind of sounds good enough to go for broke...

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Your barista today is: Ronald McDonald?

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